NEW PODCAST! If there’s one thing we know, it’s that business professionals are always BUSY! Especially in the restaurant world, owners are busy running their restaurant, exploring possibilities for new locations, managing technology, building new menu items, and the list goes on. Add in busy personal lives with travel, kids, sports, and family and that professional has very little free time. Join Jeremy and Ryan as they discuss the tools to keep today’s busiest professionals on track and on time! Make the time to listen to this one!
Continuing with our topic of building strong SEO for your restaurant – today’s topic is about off-page SEO. Last time, we covered how to improve your on-page SEO which included ideas about content, HTML code and architecture of the site. With off-page SEO, it’s about getting all that fabulous content you created out in front of people! Here are our tips to building strong off-page SEO. Build trust Google wants to see that your site is reputable. So how does a computer search system tell if my site is ‘trustworthy’ to users? Well, there are four factors that Google takes into account to trust. Authority –The overall authority of your site is determined by a mix of 2 kinds of authority you can build:
Today, we are continuing our topic on SEO with a how-to on improving your on-page SEO. If you missed our original article, Intro to Restaurant Website SEO, click on the link. There are 3 major categories in on-page SEO, that you’ll need to take a look at. The first and most important, is content. Content, content, content You’ve probably heard it before: “Content is king.” Bill Gates made this prediction in 1996 and it’s as true as ever today. Why? Because a Google search engine customer is happy when he finds the result that serves his needs in the best way. Google always tries to give you the best possible experience by directing you to the greatest content it can
Have you noticed technology has taken off like crazy? Especially in the restaurant space, there’s never been a better time to be in restaurant technology. But with all the innovative options out there, there are some equally confusing question marks. Get some of those questions answered and more as Jeremy and Ryan welcome Mike Wior, CEO of Omnivore! You can’t afford to miss this one!
We are super excited to announce that The Restaurant Technology Guys blog received the honor of being in the Top 100 Restaurant Blogs & Websites for Restaurant Industry Professionals! The list was produced by Freespot, an online RSS feed reader that houses all your favorite websites and blogs in one place. Users can cater their feed to include topics that are most relevant to them, such as business news, marketing and restaurant technology. Wondering how we were picked for this prestigious award? Here were the criteria: Google reputation and Google search ranking (SEO does matter!). Influence and popularity on Facebook, twitter and other social media sites (Be sure to Like us on Facebook and follow us on Twitter!). Quality and
Today, we are revisiting one of our favorite topics: Search Engine Optimization. For those of you who do not know what SEO is – Search Engine Optimization (SEO) is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web (backlinking). A simple fundamental of SEO is making sure your site is structured in a way that search engines and users understand. At it’s core, SEO is about making your site better for people. And that