Jeremy Julian

175. Restaurant Technology Guys Podcast Ep. 175 – Shuckin Shack

April 24, 2023

Shuckin’ Shack Oyster Bar grew out of a vision for a local establishment that would appeal to families of all ages. A place where friends and family can enjoy fresh, delicious meals and creative cocktails in an environment that exudes relaxation. Shuckin’ Shack offers its guests a “lifestyle experience” in addition to exceptional seafood. The brand started as a 900-square-foot shack in Carolina Beach, North Carolina, in 2007 and began franchising in 2014. Today, Shuckin’ Shack has grown to 19 locations across seven states. To learn more about Shuckin’ Shack, visit

The cost to open a Shuckin’ Shack franchise ranges from $453,000 to $1,128,252. Average NET Sales per location are $1,342,640. For more information visit:

Through its Fresh and Raw Tour, Shuckin’ Shack raised over $52,000 for charity, traveling to 17 cities and covering 3,000 miles in just 30 days. While this tour served as a phenomenal way to drive business and unite the network around a cause, it also reinvigorated franchisees and proved just how important a caring, connected franchise network can be to the customer experience.

As the concept continues to grow, it maintains an emphasis on a strong franchise network full of business owners who are committed to providing the absolute best service. The company has seen a 7% increase in same-store sales this year and is rounding out its seventh consecutive year, aside from 2020, a notoriously tough year for restaurants, with same-store comps exceeding 5%. Compared to 2019, the network will round out the year with average store comps exceeding 14%. Looking to 2023, Shuckin’ Shack’s goals are simple. The concept will continue to grow within its current footprint, emphasizing the southeast, Illinois, and Texas. Orlando, the last available market in central Florida, is also a target for growth.

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