Full transcript of Don’t Mess With Breakfast: Inside The Big Biscuit — Chad Offerdahl — episode 350 of the Restaurant Technology Guys podcast, with Chad Offerdahl, President and CEO of The Big Biscuit. Speaker labels preserved; lightly edited for readability.
What this episode covers. Chad Offerdahl, President and CEO of The Big Biscuit, on growing a Kansas City breakfast chain from two locations to more than 30 without losing what made it work. The conversation covers why biscuits and gravy are having a moment, why the brand grows region by region rather than market by market, what Chad actually looks for in a franchisee, why technology is a supplement to hospitality rather than a substitute for it, and why a human still answers the corporate phone in 2026.
- In this transcript:
- Where The Big Biscuit Started
- Why Breakfast and Biscuits Are Having a Moment
- How Kansas City Shaped the Brand
- The Full-Service Breakfast and Lunch Model
- Technology as a Supplement, Not a Substitute
- Growing Region by Region, Not Market by Market
- What Chad Looks For in a Franchisee
- Menu Innovation Without Menu Creep
- What to Order at The Big Biscuit
- How to Learn About Big Biscuit Franchising
Jeremy Julian (0:01): Welcome back to the Restaurant Technology Guys podcast. I thank everyone out there for joining us. As I like to say each and every time, know you guys got lots of choices. So thank you guys for hanging with us today. Today, I actually get a chance to talk to a CEO of a brand that I’ve admired from afar. And I’m excited to kind of hear a little bit of Chad’s background and a little bit about kind of where he’s been going and kind of what they get to do. But Chad, why don’t you introduce yourself to our listeners real quick. Then we get to talk about what brand you get to run.
Chad Offerdahl (0:27): Yeah, well, I’m excited to share the story. um So yeah, I’m, my name’s Chad. I’m the CEO and president of a brand based out of Kansas City called The Big Biscuit. We’re a breakfast and lunch restaurant concept founded in Kansas City uh with uh a very traditional American. Southern comfort focused menu. uh We uh as of today have 30 restaurants open. uh I actually I hope it was I wish it was 31. We were supposed to open up one yesterday, but in a few days. So we’re on that. We’re on a growth pattern. But really, our focus is, like I said, southern style comfort food, biscuits and gravy plate size pancakes, you know, with home style service, uh you know, that reliable. good country kitchen kind of food and we’re having a lot of fun with it. And we’re a family owned brand uh and we’re uh also franchising and we presently are in four different states right now, Kansas, Missouri, Oklahoma and Arkansas with uh expansion into future states coming soon. So that’s kind of the quick and dirty.
Jeremy Julian (1:40): I love it. I’m gonna be honest though, I live in Texas and I don’t think of Southern biscuits from Kansas City. guess I’d love a little backstory. Why not only name it the big biscuit, but then kind of where did that whole thing come from? I’d love a little backstory if you wouldn’t mind.
Where The Big Biscuit Started
Chad Offerdahl (1:56): Yeah, so going back to, uh know, it actually, the Big Biscuit was founded in 2000 in Independence, Missouri, which is here in Kansas City, and uh founded on the principle of just abundant portions and taking good care of people. uh And by its namesake, we have really big biscuits. I mean, think softball size. We don’t mess around. And, uh So the founder, uh his name was Dan, actually, he opened up that first location. He opened up a second one a few years later. my partner and I, my dad and I came along on a chance trip through Kansas City and discovered uh the original location in Independence and uh really just loved what we saw. We saw a menu that we resonated with. saw happy guests. We saw a vibe, you know, old school kind of diner vibe with black and white photos on the wall and just thought, man, this is really cool. And uh we had been kind of wanting to do something on our own of a, of a, you know, restaurant company. said, man, we need to talk to the owner and just kind of learn more about this. And so we met with Dan and basically found out he had no plans for the big biscuit. He had the two locations. And that was all Big Biscuit was ever going to be. And so we said, man, we think we can do something with this. We can systematize this. We can really improve on the menu, add technology. mean, everything was handwritten notes. There was no KDS screens. There was no inventory. mean, everything was pen and paper. And so we thought, man, we can really do something with this. we made them an offer and acquired the brand. And that was back in 2009. uh And so we set to work of really just refining things and then we opened up our third location about a year, year and a half later. And just started a steady growth since then of really building a strong team. So we built out Kansas City and started franchising since then. And now it’s become somewhat of a regional brand. But yeah, really humble beginnings. We started with just the two and now we’ve grown to where we are today.
Jeremy Julian (4:15): I love that. I love that story. And that’s such a cool, like just, guess, even the thought process that says, you know what, this guy that founded this brand really now he gets to, he gets to see it explode and kind of his baby is in a place uh that a lot of people get to experience that. So that’s really cool. What do you think, Chad? It feels like biscuits um have become like. all the rage like I don’t know. I feel like there’s that we do business with a brand out of the Carolinas called biscuit Phil. had somebody else on on that was kind of from the south Alabama. They had a biscuit concept you guys have got this biscuit kind of idea I guess it feels like that’s something newer or something that kind of is this burgeoning thing whereas biscuits and gravy and biscuits just in general have always been something that I think have been served with meals but haven’t necessarily been the center of the plate or even the center of kind of kind of the uh go-to-market. I’d love at least your insights on why do think that’s working so well and people are resonating so well with it.
Chad Offerdahl (5:09): Well, I think you’re hitting the nail on the head is it’s always been there. You know, mean, biscuits and gravy. mean, that’s, that’s as old as time, right? But, you know, we, the marketplace for so long, I think the,
Jeremy Julian (5:15): Mm-hmm.
Why Breakfast and Biscuits Are Having a Moment
Chad Offerdahl (5:24): The desire of the marketplace was innovation, innovation, innovation. The new thing, the new trend, the new whatever it is, the funky drink, the funky plate, the pineapple upside down this and you know, whatever it is. And we’re seeing a shift now in the marketplace where that’s shifting back more towards value and tradition. You know, people are wanting to get a good value for their money and… get something that’s reliable, traditional. It really is interesting as I go to a lot of industry conferences and as I talk with uh other uh restaurant concepts but also similar in the breakfast space, I’ll have, and I won’t name any concepts here, but I’ll have representatives from these concepts that are known for their funky, unique, trendy menus. And they’ve told me a number of different concepts have said, our most popular dish is our bacon and eggs or our traditional uh plate or our whatever, you know, the equivalent. I’m like, exactly, you know, at the end of the day, you know, I think that’s really what it is, is people are just wanting to get that traditional, reliable breakfast.
Jeremy Julian (6:26): Yeah, or Denver omelet is something that you can find on any breakfast menu anywhere in America.
Chad Offerdahl (6:36): while still having the options of getting a fun drink or something upgraded, which we absolutely offer as well. But it seems like it got really difficult there for a while. If you wanted to go to a breakfast place to be like, I just want some pancakes and bacon. It just wasn’t the thing. So I think that’s why biscuits and gravy and similar items, like really what our core offering is, is so successful, is because it’s kind of just a return to you know, what people really want.
Jeremy Julian (7:09): love that. Can you talk to me a little bit about the Kansas City uh market? Because um funny enough, I’d never seen Kansas City as a market that’s spawning off chain restaurants, but it feels like, I don’t want say a rebirth, typically it was like LA, it was Denver, it was Dallas, it was Chicago, New York, Florida. at least in the last number of years, I’ve got a few friends that are at a place where Kansas City seems like it’s it’s got a growth opportunity for restaurant brands to get out to multi units. guess I’d love, since you guys have been kind of in the space for 15 years, of in Kansas City, I’d love kind of your opinions. And then for those brands that maybe are reluctant to even go into Kansas City, how is the restaurant market in that geographic region?
How Kansas City Shaped the Brand
Chad Offerdahl (7:55): Yeah, you know, it is really cool that Kansas City really has become a hub. know, we’ve, obviously the big biscuit, uh, you know, started and grown there. There’s other concepts like Hawaiian bros and, uh, Tiki taco. And there’s a lot of others that are making their start here that are big, you know, growing emerging brands. And, know, it’s, I really would say that that is because Kansas city, we, we embrace in a really big way, our food scene, but then also supporting local. mean, the amount of support we get, even now that we’ve extended outside of the metro, Kansas City takes pride in being homegrown, right? Of, know, the Big Biscuit was started here, you know, like that’s our concept. They may be in Wichita, but you know what, that’s our concept. But Kansas City is a real food scene. I mean, we have a ton of different diverse offerings. We have a huge influencer scene. uh And it’s becoming a very fast growing metro, which is very exciting with all the investments that are being made uh on the far west and far south side of town. And it’s a great opportunity and we love being able to be a part of it.
Jeremy Julian (9:12): Yeah, I appreciate you sharing that. And it’s just fun having worked in chain restaurants. like, you never saw people go into Kansas City as a second or third market, but it feels like, you know, and especially if you know the suburbs, it’s like, oh yeah, Olathe or, you know, Overland Park or just these, all these little suburbs of Kansas City. You’re like, oh, that’s in Kansas City. Wow. That’s interesting that they, they would be growing there. But to your point, every time I visited and I love Eric from Tiki Taco and the guys from Wine Bro, they’re all. really, really great, great restaurateurs and always have some really innovative ideas. Funny enough, when I said restaurant brands, those are the two that came to mind that you brought up because they’re friends of mine and I’ve spent some time with them. But every time I’m there, it does feel like it’s an, there’s a huge embrace. And again, it also feels like the city has embraced even events and there’s, there’s more, more and more people coming into Kansas City on a regular basis. Or at least that’s been my experience. And, know, with even youth sports and things like that, it’s kind of, kind of an interesting deal. um So let’s talk a little bit about a little bit more about the concept. it’s it’s kind of home style. I guess I don’t remember exactly what adjective you use. Home style breakfast. Is it served fast food, fast casual? Is it counter counter service or table service? I guess walk me through as a guest. What is the experience like and kind of kind of how? How is the service model?
The Full-Service Breakfast and Lunch Model
Chad Offerdahl (10:30): Yeah, so we’re full service. We offer breakfast and lunch. We’re open from 630 to 230. We also do feature a breakfast counter in all of our restaurants. That’s very popular. You know, and we also offer a lot of other uh variety of seating options, meeting rooms in most of our locations, obviously patio service, things like that. ah But really, it’s an emphasis on just, you know, It’s overused, but it’s true. What really sets apart a concept is its hospitality. You you can go to a lot of different places to get a great plate of food. Really what sets the difference is just that commitment to the guest experience. And there’s a lot of different ways that we go about that, whether it’s having uh servers where they can take orders at the table with uh tablets and how we’re interacting with the guests before they even arrive through uh reservations or getting in line and how we’re communicating with them. Every touch point matters. uh But yeah, we’re full service. We focus on taking care of you at the table. That’s the only way we see it. When it comes to Southern hospitality, I mean, that’s how it goes.
Jeremy Julian (11:44): Yeah, well, and I guess from that perspective, and I’d love your thoughts on it, Chad, talk a little bit about the juxtaposition between automating and making technology the center of the brand and hospitality, because sometimes brands get that wrong, I guess. And I’m not saying it in a bad way. I’m not suggesting that you guys have, but sometimes they put, I was at a brand just recently where the server could not even talk me through the menu. They had to sit and just monkey around with the tablet and it was not a great hospitality experience. It was intended to make it better, faster, smarter. but the server hadn’t been trained and hadn’t, you know, the menu wasn’t, wasn’t optimized for what she needed to do. So I’d love to, to, guess, ask your opinion and thoughts as a brand. How do you guys make sure that it doesn’t take over the hospitality experience, but it’s augmenting it and making it better.
Chad Offerdahl (12:29): I mean, you said it right. It’s how do we make it faster? How do we make it easier without losing the soul? mean, that’s what everybody’s saying. It’s how, the way that we pose it is it’s not a substitute for, but a supplement of the sort of us, right? How can we, know, the POS, I mean, that’s a perfect example that, you Honestly, if you’re not having your servers take orders at the tables, you’re missing an opportunity because that’s going to speed up service. It’s going to give your servers more time to interact with your guests, you know, those kind of things. And again, you know, like we’ll have internal meetings on how we program our POS to optimize that time. How many clicks does it take to order a Jim’s platter? know, it’s those kind of things that we don’t want to overcomplicate it. You want to be able to sell and suggest and say, would you like this with that? you know, there’s a limit. How long are you making a guest take to take an order? ah And it’s not a substitute for training. It’s not, hey, let’s program this POS so well that we don’t need to train our servers. They can just become robots, right? No, that’s not what it is. It’s… a supplement of. Let’s program it where it’s easy, but then make sure we’re still getting the training and focusing on those frictionless experiences to allow for the guests to get their food faster, to get what they want more often. ah You know, it’s, we’re not trying to replace voices on the phone. It’s, you know, things like that of just the mindset of, you know,
Jeremy Julian (13:59): Mm-hmm.
Technology as a Supplement, Not a Substitute
Chad Offerdahl (14:01): It would be easy to cut a lot of corners utilizing tech. could say, oh, we could replace this, you know, and it’s, but that takes the soul away. You know, it’s, you know, even right now you uh call the big biscuit uh corporate headquarters, a person answers the phone. You know, we, it’s, and that’s an intentional choice because we very easily could have an auto attendant or an AI or something that’s figuring it out.
Jeremy Julian (14:24): you
Chad Offerdahl (14:29): But it’s a touch point. It’s a point of service, right? We want you to know that when you are at the Big Biscuit, we are human. We want to take care of you. You’re part of an experience. You’re not just the next person in line.
Jeremy Julian (14:48): love that. And I love the supplementation, not, you know, not replacing them and all too often. I’ve had quite a few articles recently on LinkedIn just talking about ensuring that you understand the philosophy that you’re going in, regardless of what kind of tech from online ordering to third party delivery to at order at the table, all of it has to make the guest experience better because if it doesn’t make the guest experience better, ultimately the brand loses and they’ll come once, but they won’t keep coming back because to your point, you create that experience in the stores. I’d love to talk a little bit about your growth. Obviously you guys are growing. You guys continue to grow. We’re recording this right before the NRA show in Chicago um is coming up this weekend when we’re recording this and you’re about at 31 stores. I’d love to understand how do you guys consider, you guys have a fantastic name. I’m sure it’s very recognizable, but when you go into new markets, talk to me a little bit about what that looks like because I’ve seen restaurants grow. I’ve been doing this for a long time. I’ve seen restaurants grow and they get over their skis by growing into too many GOs and people don’t know and then those stores end up tearing down what you’ve built over the last 20 plus years in kind of the KC area. so I’d love to understand how do you guys think about both new regions, new franchisees and then new markets to make sure that they not only can be successful short term but long term?
Growing Region by Region, Not Market by Market
Chad Offerdahl (16:07): Oh, there’s lots of good stuff to hit on there. Let’s see. Let’s start with uh maybe how we how we’ve grown. And so, yeah, we’re at 31 now and we’re on that. We’re on it. We’re hitting the end of the hockey stick. We’re really starting to see a significant growth pattern. You know, prior to this year, I believe we had opened uh five restaurants in a single 12 month period. We’re coming up on eight to 10 in the next 12 month period and then even more after that. And really what our focus has been as far as brand awareness, and market penetration is we’re focused very regionally. So like I said, you know, we’re presently in Kansas, Missouri, Oklahoma and Arkansas, and we’re targeting areas in and around there. You know, so we’re going down, you we’re looking at Texas, we’re looking at Nebraska, we’re looking at Tennessee, you know, really uh strategically growing uh as a region rather than cherry picking throughout the United States. And what that has done for us is every market we’ve gone into to date, We’ve already had brand awareness because we’re so regional. There’s a strong understanding of, yeah, I know the Big Biscuit. I ate there when I was in Kansas City last. There’s so much of that that our brand awareness is strong before we even talk about marketing and. Community connection and everything else that obviously we do as well. So that’s been very successful for us and we intend to continue that ah As as much as possible and then as far as the franchising front ah You know, that’s that’s First and foremost, it’s the relationship that we’re looking for. It’s not hard to go out and find money It’s not hard to go out and find interest. There’s a lot of both of those things out there. It’s really the right person with the right team, the right experience. And then everything else is simple business of just making it all come together. The big biscuit business is fun. A lot of people know business, a lot of people know restaurants. We just train them how to do big biscuit, which we are oh nails at.
Jeremy Julian (17:55): Yep.
Chad Offerdahl (18:14): And so as we select those people, we select markets that make sense for the big biscuit and then move them in there. So uh it’s a really cool process. enjoy it. We feel so blessed that as we go into these different markets, know, right now we’re building out Wichita, Kansas. We’ve got one store open. We’re about to open up a second and then a couple more on the way. Before we even opened up our first location, I mean, we had the whole city. up in arms excited that like, they’re finally coming to Wichita. Like they were aware of who we were even all the way up in Kansas City. So those are, that’s really been exciting for us that our name extends well beyond our footprint.
Jeremy Julian (19:01): I love that. So talk to me a little bit about what you guys are looking for outside of the cultural fit. You know, are you looking kind of, you know, for franchises that are kind of in those adjacent States? Is that kind of where you guys are at in your journey, Chad? Or are you guys on kind of a longer term trajectory that says we’ll eventually get to Arizona. We’ll eventually get to Florida. And we know that we, we need to start looking at franchisees there because listeners that are here, maybe in some of those regions up in the Northeast or whatever. I guess I’d love a little bit of understanding for them as they’re sitting there listening going. Hey, I’d love a breakfast concept. I’d love to only have to work till four o’clock in the afternoon and be done for the day. Because I tell people all the time, if I were to ever open up a restaurant, I promise you’d be a breakfast restaurant. Because the morning and you know, I just got back from a barbecue place that, you know, the guys are on the smoker at four o’clock in the morning and they close down at 10 o’clock at night. It’s a long day and uh the volume is good for it. But at the same time, it’s a uh slog and it’s a lot of hours. So um I guess
Chad Offerdahl (19:40): Thank
What Chad Looks For in a Franchisee
Jeremy Julian (20:00): Tell me a little bit about what you guys are looking for in franchisees. it multi-unit people are ready? it, know, again, everybody’s got different philosophies, not just philosophically, do they fit, but kind of what’s their experience? What’s their geographic area? You know, are you looking for somebody that’s looking to add a new brand or somebody that’s looking to build out an entire market? I’d love to have you educate our listeners a little bit on that too.
Chad Offerdahl (20:19): Yeah, so we’re definitely, we’re looking again, the first and foremost is that cultural fit, right? Of being in business with people that you want to be in the trenches with. ah All businesses have their challenges and when things come along, mean, obviously the single biggest one more recently was COVID. And I feel incredibly blessed that our franchisees we had in the system going through COVID were people that I want to be in the trenches with. You want to be… fighting next to them, not fighting with them. And so that’s really, do we like each other? Do we share the same philosophy? Do they want to embrace the vision of the Big Biscuit? But then beyond that, it’s a focus on, do you need to have prior restaurant experience? Not necessarily. But really what is a big plus is having business experience. and especially even multi-unit business experience of some sort, even if it’s outside hospitality. Because we can train restaurants, we can train all of that. Business is definitely a big plus, but ah as far as where uh we get franchisees, definitely, regionally is our goal. We do want to grow. ah from the central United States out in an ideal situation. But for the right group, we’re looking, mean, there’s a group we’re looking at now that goes up into Ohio. There’s another group we’re looking at that goes down to Alabama, and that’s not exactly in our immediate vicinity. But for the right group, we do that, and we have the systems and the relationships and everything in place to do that. uh It’s just really having that right relationship that makes sense and that we want to do business with each other. And then as far as single unit versus multi unit, we are open to both. ah We largely want to. put single unit operators in single unit markets, right? Where they can have that market and really be the representative of Big Biscuit in that market. And then for the groups that uh want to represent with multiple locations, take on those larger metros and really uh have the economies of scale, the benefits of uh having multiple restaurants. So we’re open to a number of different formats.
Jeremy Julian (22:45): Yeah.
Chad Offerdahl (22:51): But you know, this is something where it’s important to us that who’s involved cares, who’s involved isn’t just looking for the next place to park their money. ah We want them to be successful and that’s obviously a key component. But we want to have people who believe in the brand, embrace the values, really are proud of the brand and the food. And uh like I said, everything else is details at that point.
Jeremy Julian (23:22): I love that. And I’ve seen too many brands over the years grow for growth sake without growing and understanding that cultural component. So kudos to you Chad, that you guys are thinking about that now before you guys get yourself in trouble. um Let’s flip over to the menu real quick. Talk about menu innovation. You talked about, you know, kind of the staples, which still probably drive 80 or 90 % of the menu, but you also need reasons for people to come in. And there’s people that are like, oh yeah, I forgot about that, but you guys might come up with some new LTOs or… or some unique things. guess I’d love to hear your theory on kind of what does an LTO do and why are you guys doing it? What’s some of the unique things about what you guys are doing with limited time offers and putting new menu items on the menu and when do you guys decide if it becomes permanent and those kinds of things.
Menu Innovation Without Menu Creep
Chad Offerdahl (24:05): Yeah, so menu innovation, definitely one of the things I love most that we get to do a lot of experimentation. Oh, an excuse to get in the kitchen and play. Yeah, I love it. Yeah, you know, so we are very intentional on menu innovation. You know, we have a number of philosophies and filters that we run everything through as we evaluate for our restaurants. uh One of the primary things is what are our guests saying? What are they asking for?
Jeremy Julian (24:11): most founders do or most CEOs do, like to tinker and play. uh
Chad Offerdahl (24:35): You know, we just, one of our more recent updates is we added a line of chicken and waffles, and we added a line of breakfast sandwiches, biscuit sandwiches, and things like that. And those were driven from guests’ uh requests. And actually, the biscuit sandwiches were, people were demanding it. They’ve been wanting it. So we were very intentional to go and say, okay, let’s do some market research on this. Let’s do some vigorous testing. What can we execute well? What can we offer at a great value? you. You know, what’s delicious? And you know, so we take that seriously. So that first and foremost is just listening to the guests. What do they want? You know, the other thing that, you know, and one of the other things we measure it up against is operational simplicity, right? It’s if you’re not careful, you know, you can, your menu can get away from you. All of a sudden your SKU count is climbing, your ticket time slowed down, your waste goes up, you know.
Jeremy Julian (25:21): Yes. You have one ingredient that’s on one menu item that you sell five of a day. I see this way too often. Sorry, I don’t mean to cut you off, it’s like, people don’t understand that that complexity drives just such a painful experience for your staff and drives so much profit out of the business.
Chad Offerdahl (25:35): No, exactly. It’s just like… Exactly. You know, and your waste goes up, your training costs go up, your speed of service goes down. And usually you combine all those things, your overall experience declines, you know, so it’s just, we’re very intentional about that of cross utilizing what we have. And uh if we are going to bring in something that it makes sense, you know, are we going to, are we going to sell enough of these things that we can execute it at a high level? uh and provide our guests what they expect, give that value. And so we keep that in mind because at the end of the day, operational simplicity isn’t just for our operators. It benefits the guest at the end level because of what their experience is. So em we weigh that against it and then also making sure we don’t lose our soul. So we have actually a trademark on the saying called don’t mess with breakfast because we believe in that so much that
Jeremy Julian (26:29): Yes.
Chad Offerdahl (26:43): you know, like we started this conversation, we can’t lose sight of plate-sized pancakes and biscuits and gravy and eggs, like those things, those are our primary sales movers. know, people are coming in to get that traditional breakfast, and so we’re not gonna lose our soul. But can we add in breakfast sandwiches and chicken and waffles and plate-sized burritos and these fun things? Absolutely. Having a fun beverage menu with a lot of options. um You know, those are the ways that we can give new and unique offerings while staying true to the core of our brain.
What to Order at The Big Biscuit
Jeremy Julian (27:24): I love that. uh Last line of questioning before I ask you how to get in touch. What is the go-to? You’re bringing some first time guests, you’re on a Founder’s Day, you’re showing them the brand. What are the one or two items that people have to get? And then what is Chad’s go-to on a Sunday morning when he wants to go get some food? What is your go-to? Because most people that have been in a brand for more than five minutes have already tweaked the menu to match what they’re doing. Am I right?
Chad Offerdahl (27:48): uh Yeah, so if I’m bringing somebody to bake biscuit for the first time, I’m probably going to get them our chicken fried steak and eggs with biscuits and gravy. And then we have this really awesome platter that I love. It’s called our biscuit trio and it’s our biscuits served three different ways. So it’s a basket and we have a buttermilk biscuit in there. We have our sticky biscuit, which is our biscuit dough. cooked in a house made cinnamon glaze and topped with vanilla icing. And then the third item is a bonnet, which is our, it’s like biscuit donut. And so we take our biscuit dough, we dip it in French toast batter, fry it up to a golden brown, dust it in powdered sugar, and then.
Jeremy Julian (28:23): That sounds awful.
Chad Offerdahl (28:37): I would, I recommend topping it with like strawberries or chocolate chips. So we put those three in a basket and it’s our biscuit trio. So I would get, if there were two plates I was going to put in front of somebody to try a big biscuit initially, that’s probably what I would put in front of
Jeremy Julian (28:53): an appointment with the cardiologist, but that’s okay because because to your point, everybody comes from for breakfast not because they want to be super healthy most times, right?
Chad Offerdahl (28:59): Yeah, and you know, because our chicken fried steak, I mean, it is a slab of meat. We hand bread it, fry it. I mean, we’re making everything fresh to order. mean, I’m incredibly proud of it. I know our team is too. But then to answer your question, what does Chad get? If I went into Big Biscuit this afternoon, I’m ordering a ranchero omelet, which is like a Southwestern omelet with uh steak on it, served with salsa. and then some hash browns with probably some cheese and onions and green peppers on top of it. And I would also get a side cinnamon roll pancake.
Jeremy Julian (29:33): Oh, that sounds so good. Okay, so I did not realize you guys were in Wichita. My son was going to school just north of Wichita for the last two years in McPherson. And he is a breakfast aficionado every time we go somewhere. He wants breakfast and so we’ll have to, I’ll have to go find him, find him a place to go because he loves himself some cinnamon roll pancakes for sure. And if not, it’s just regular hotcakes with chocolate chips in them. I’ll have to check it out. And so Chad, how do people get in touch? How do people learn more? How do you know, kind of what, what can they expect? I know that you guys have got kind of the opportunity to learn more about franchising.
How to Learn About Big Biscuit Franchising
Chad Offerdahl (30:09): Yeah, if you’re interested in learning more about Big Biscuit franchising, we have a website, bigbiscuitfranchise.com. Definitely go there. That’s a great starting point of just getting a feel for the brand, who we are, who our team is, what we offer, all that good stuff. And we’d love to have a conversation with you. Put in an inquiry. And then if you’re just obviously curious about the Big Biscuit and what we do, we’ve got bigbiscuit.com. And then to find me and keep up uh on everything that’s going on with the Big Biscuit, you can find me on LinkedIn, Chad Offerdahl. Last name spelled O-F-F-E-R-D-A-H-L. I post on there all the time about our happenings and yeah.
Jeremy Julian (30:53): I love it. I love it. Well, I will have to go find my way to a Big Biscuit. I’m heading up that way through the Midwest. I’m actually driving to Chicago from Dallas by way of St. Louis. We’re not coming through the Kansas City route, but we’ll have to make sure we make our way there. um Chad, thank you so much for sharing the story of what you guys have been doing. Like I said, I’ve been an admirer from the side. I haven’t had a chance to experience it, but it’s fun to hear where you guys are at and where you guys are going. And I can’t wait till you guys get to make your way to Texas because… That’s where I live and that chicken fried steak sounds like something else.
Chad Offerdahl (31:25): Well, I appreciate you giving me the opportunity to share more. It’s been a pleasure.
Jeremy Julian (31:31): Awesome. And to our listeners guys, like I said at the onset, I know you guys got lots of choices. So thank you guys for hanging out. If you haven’t already subscribed, please do so and make it a great day.
